Compare the true cost of hiring full-time SDRs and database licenses against Zellpin autonomous lead engine.
Hiring a single in-house B2B SDR costs an average of $8,500/month ($75,000 base salary + benefits, onboarding, and $1,200/month sales stack licenses). With Zellpin, generating 500 verified leads costs $1,000 ($2/lead), or $2,500 with vetted human SDR callers ($5/lead), saving teams 70%–88% while delivering immediate pipeline without ramp time.
| Cost Dimension | In-House SDR Rep | Agency Retainer | Zellpin Pay-Per-Lead |
|---|---|---|---|
| Monthly Base Cost | $6,250 ($75k/yr) | $5,000–$8,000 / mo | $0 fixed retainer |
| Software & Data Stack | $1,200 / mo (ZoomInfo/Outreach) | Included in retainer | $0 (Built-in Web AI) |
| Per-Lead Variable Cost | $35–$50 / lead | $15–$25 / lead | $2.00 / verified lead |
| Cold Phone Calling | Included in base salary | Scripted dials | Optional +$3.00 / lead |
| Ramp & Onboarding Time | 3 to 6 months | 3 to 4 weeks | Live in 10 minutes |
We factor in the US median SDR base salary ($60,000–$75,000), payroll taxes/benefits (20%), management overhead, and essential tech stack licenses ($1,000–$1,500/mo for ZoomInfo, Outreach, and LinkedIn Sales Navigator).
The $2.00/lead rate includes autonomous multi-agent prospect discovery, buying intent scoring, real-time corporate email validation, and direct phone contact data.
Adding vetted human SDR callers is +$3.00/lead ($5.00 total per lead called). This replaces having to recruit, train, and manage cold callers in-house while generating immediate booked meetings.
No. Zellpin operates strictly on a pay-per-lead model with zero recurring monthly platform fees or annual software licenses.
Claim your 20 free leads and start generating high-ROI B2B pipeline without expensive software retainers.
Get 20 free leads